It's one of the first things an artist has to consider before announcing they are available for commissions. You don't want to price yourself out of the available market, but you don't want to just give your skill, time, and materials away, either.
So how does one go about determining how much to charge? And how much to charge for each level such as sketch, inks, color, additional characters, backgrounds, etc.?
I am opening the floor to the community on this. What is your advice for artists on how to determine their prices?
If you recall someone (including yourself) making a particularly helpful comment related to this topic in a previous advice post, please link to the comment (or you can copy-paste if it's your comment originally). You can also link to entire posts that match this topic.
If you are an artist, you may link to your own prices and art as examples, if you are comfortable with that. Be sure to specify whether you are posting your prices as examples or for advice/critique!
And if you are seeking advice about how to price your own art, comment here with a link to your gallery and proposed prices (if you have them posted already). Please be prepared for honest critique on your art's "market value" and the prices you are considering. Notice to everyone: This is not a license to go all-out on critiquing someone's gallery, just give some pointers and generalizations.
Please keep in mind that this is a first go at this type of post, so bear with us if the format changes once people start commenting. :)
EDIT: There are many people on here asking how much to charge who would love to hear from more than just one or two people! Feel free to make suggestions.
So how does one go about determining how much to charge? And how much to charge for each level such as sketch, inks, color, additional characters, backgrounds, etc.?
I am opening the floor to the community on this. What is your advice for artists on how to determine their prices?
If you recall someone (including yourself) making a particularly helpful comment related to this topic in a previous advice post, please link to the comment (or you can copy-paste if it's your comment originally). You can also link to entire posts that match this topic.
If you are an artist, you may link to your own prices and art as examples, if you are comfortable with that. Be sure to specify whether you are posting your prices as examples or for advice/critique!
And if you are seeking advice about how to price your own art, comment here with a link to your gallery and proposed prices (if you have them posted already). Please be prepared for honest critique on your art's "market value" and the prices you are considering. Notice to everyone: This is not a license to go all-out on critiquing someone's gallery, just give some pointers and generalizations.
Please keep in mind that this is a first go at this type of post, so bear with us if the format changes once people start commenting. :)
EDIT: There are many people on here asking how much to charge who would love to hear from more than just one or two people! Feel free to make suggestions.
no subject
Date: 2011-07-02 11:16 pm (UTC)Just be sure to have confidence in what you do and stand firm in your prices. I've had people walk away from my prices before, sure. But if they wanted MY art, they would pay it. If they just want art from anyone, they will pay the cheapest they can.
Here are my prices: http://www.furaffinity.net/view/5458699/
no subject
Date: 2011-07-02 11:37 pm (UTC)http://www.furaffinity.net/user/kayla-la/
The more opinions so I can form an average, the better!
Otherwise, I definitely agree with
no subject
Date: 2011-07-02 11:44 pm (UTC)My prices: http://www.furaffinity.net/full/5640201/
I feel like my prices are pretty balanced and fair, but I can't seem to garner any interest. I enjoy my style but even with my badges priced at $8 I only ever got one commission. :/ I've been to one small con and did well there but I don't very many bites otherwise. I'm not sure if it's my prices or my ability. Thanks for looking!
no subject
Date: 2011-07-02 11:46 pm (UTC)http://www.furaffinity.net/gallery/hikitsunethefoxfire/
no subject
Date: 2011-07-02 11:50 pm (UTC)1 Figure out what it's worth to you and don't charge less than that. If your time is worth more than people are suggesting, don't lower your prices, work on your own stuff and raise your skills.
2 Remember that the right price is subjective. People can only tell you the fandom average/what they'd be willing to pay, but you might be happier doing it a little cheaper and doing more or using a higher price and doing fewer at greater profit.
3 Don't be afraid to put up prices, then change them. You can do a trial sale, then see how that sells and choose what to do from there.
4 Just because other artists undercharge doesn't mean you should. Stick to your guns, you can get commissions at a decent rate, maybe 2 instead 20, but do you really want to work 20 times as hard for the same amount of pay?
The last advice I would give is figure out your hourly wage at $5 an hour and set a price from there. If nobody buys it, it's time to start improving. You're doing skilled labor and you should never be below minimum wage. It might sound mean, but it's probably better to spend 5 hours really improving your technique than 5 hours working on a $10 commission.
no subject
Date: 2011-07-02 11:51 pm (UTC)I don't think I undersell myself, nor do I think I over-sell myself. I'm just starting out but the pay has to be reasonable enough to be worth the time and effort the artist puts forth.
Info (http://anarchicq.deviantart.com/art/Commission-Info-212427662)
Gallery (http://anarchicq.deviantart.com/gallery/24441215)
Thanks!
no subject
Date: 2011-07-02 11:53 pm (UTC)no subject
Date: 2011-07-02 11:59 pm (UTC)I like giving lots of options, because I know there are times where I really want something from a specific artist but I can only afford so much. So I go for the cheaper option but I'm still able to get something! ^__^
It took me a long time to get many people interetsed in my stuff but I bought a banner ad and this year I'm trying to sell at my first con. I made something for the conbook and I'm hoping those both will help even more. :)
no subject
Date: 2011-07-02 11:59 pm (UTC)no subject
Date: 2011-07-03 12:04 am (UTC)The badge I see is quite nice and I'd put it again in the $30-40 range. The scrapbook paper works really well there, and I imagine is a bit of an expense to keep in stock.
Hope that what I said was somewhat helpful, and of course I won't be offended if people disagree.
no subject
Date: 2011-07-03 12:08 am (UTC)no subject
Date: 2011-07-03 12:11 am (UTC)I am not currently seeking critique on my price list. I adjust it when appropriate.
Time is a huge factor, but it needs to be paired with quality and a realistic price. I have personally evaluated that the commissioner should not suffer because you are particularly slow at producing something. By this, I mean: don't charge hourly rates for a sketch if you draw slowly and the end result doesn't bear great quality.
I have been selling art for the better part of 5-6 years. I was not able to really raise my prices for what I feel I really deserve to be paid for a finished piece until recently. Unfortunately, for most artists, you can't sell your unpolished glories for all the time and materials you have put into them. (Much like new fursuit-builders: you can't expect to make the same as Mixed Candy with your very first fursuit head. If you are able to sell it, you'll be lucky to make back the materials. )
I think this is a bit of a note to new sellers, more than anything. C:
no subject
Date: 2011-07-03 12:12 am (UTC)no subject
Date: 2011-07-03 12:12 am (UTC)And yeah, I LOVE and ADORE scrapbook paper, but it is expensive. A stack of it costs an average of 20 dollars if I'm not lucky enough to find it on sale, and individual sheets can run from 99 cents to 2.99, depending. It's pricey, but I really love what I can do with it, and people seem to like the badges that can be made with it. All this of course not including the price of copic markers (EXPENSIVE, but lay down on paper so well!), smooth bristol, exacto knives, etc. I really can't afford to do badges at 10 dollars like a lot of people seem to do.
I'm actually flattered, because I'm so used to the fandom pricing things so low that I always expect to hear things like 'That thing you made that took two days to do is worth, hmm, five dollars!'. And at that point, it isn't even worth doing.
no subject
Date: 2011-07-03 12:21 am (UTC)Also, I totally think a four seasons theme with those badges would be lovely/sell like hot cakes.
no subject
Date: 2011-07-03 12:22 am (UTC)In general I base my prices to 10€ per hour, though depending on the commission it might vary a bit, if I feel like doing some extra.
no subject
Date: 2011-07-03 12:23 am (UTC)no subject
Date: 2011-07-03 12:33 am (UTC)Badge price seems alright though maybe still a little on the low end. I'd probably go more for 20, myself.
I would probably bump sketches up to 15, 20-25 for colour on them.
In general, I think you could do to add about 5 dollars to the price of most of your stuff and make it a bit more fair to yourself, but it also depends on how easy and quick things are for you to do.
no subject
Date: 2011-07-03 12:35 am (UTC)http://taasla.rydia.net/
If anyone thinks I'm underselling, of course go ahead and tell me. Haha.
For my smaller items I pretty much charge about $12/hr. For the bigger items, I know I am charging about $8 to $10/hr depending on how difficult the commission is. I usually will turn down overcomplicated commissions.
no subject
Date: 2011-07-03 12:40 am (UTC)Advertise yourself in communities, consider buying banner ads, really get yourself out there. It also helps if you make yourself prominent otherwise, by being friendly and regularly commenting on other people's art and journals and things, as that is essentially free exposure. On art galleries specifically, try to use an icon that represents your own work (though I break this myself), try to make a nice and presentable gallery full of your best pieces and good examples. Try to have examples of everything you could offer, and make good use of gallery folders if your site of choice happens to have them.
Just remember that if nobody knows you exist, of course you aren't going to get commissions. But also understand that name is very important in the fandom, and unless you're lucky, it is usually a long slog uphill to get to where you will want to be.
And lastly, understand your audience. People will pay more for art catering to their particular tastes or fetishes, but don't feel pressured to constantly draw things you don't want to draw. Just know that you might have to be more creative to make up for it.
no subject
Date: 2011-07-03 12:46 am (UTC)Anyway, she said that if you have a Hobby Lobby by you, they tend to have some really good prices. (She said she has gotten some there as low as 25 cents)
She also suggested to print off the coupons online that a lot of art stores tend to have.
Also, she said to try these people. The quality isn't as nice as if you went to a specialized store, but they have great prices on packs of paper:
http://www.orientaltrading.com/craft-hobby-supplies/scrapbooking/paper-a1-388825-2-1.fltr
no subject
Date: 2011-07-03 12:52 am (UTC)no subject
Date: 2011-07-03 12:54 am (UTC)I know part of my problem is not advertising enough. I've done a few trades and a couple advertisements on teenycom but I know I could do more for myself. Thanks so much for the help!
no subject
Date: 2011-07-03 01:05 am (UTC)no subject
Date: 2011-07-03 01:07 am (UTC)